Radio NOVA has added a further 18% to its daily audience in the latest JNLR ratings, bringing its daily listenership to 66,000 throughout Dublin city, county and commuter belt. *
The station has also recorded increases in market share (+18%)** and Average Quarter Hour listenership (+10%)***
NOVA now has 126,000 weekly listeners (+13%) and 66,000 daily listeners, with its average quarter listenership standing at 11,900 (+10%).
The latest survey covers the 12-month period from Oct 2013 to Sept 2014.
“These latest figures show continued, strong growth for NOVA”, says CEO Kevin Branigan. “We’ve achieved these large increases against a backdrop of falls in daily reach for some of the major players in the capital; it’s yet another good book for us, coming just after celebrating our 4th birthday”.
NOVA broadcasts to Dublin city, county and commuter belt, including parts of Kildare, Meath & Wicklow and plays a diet of popular classic and contemporary guitar-based music such as Simple Minds, Kings of Leon, The Red Hot Chili Peppers, The Killers, Fleetwood Mac and more.
The station’s programme schedule includes Dee Woods & Marty Miller with ‘Morning Glory’, Greg Gaughran and Pat Courtenay.
* JNLR Ipsos/MRBI 2014/3 Dublin Commuter Belt. Daily Reach compared to 2013/3
** JNLR Ipsos/MRBI 2014/3 Dublin Commuter Belt compared to 2013/3
*** JNLR Ipsos/MRBI 2014/3 Average Qtr Hr compared with 2013/03
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