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AprMaking Radio Clickable: Nova and Packed.House collaborate on Irish Media first with Shazam
Radio Nova and Packed.House, which is the ad solutions representative of Shazam in Ireland, have announced a media collaboration designed to make radio clickable by promoting digital interactivity amongst radio listeners. The initiative will involve creating a seamless radio to mobile experience for music fans over three weekends. Supported by a 360-media mix of digital, […]Continue Reading